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Introduction

Before we start comparing these two policies we have to set out some ground rules.

Both products are marketed by different insurance companies. Activ Care Standard is sold by Aditya Birla and Health Ensure Family Plan is sold by Bajaj Allianz. So any meaningful comparison should include a comparison of the product alongside the insurers themselves.

Second, we know that both products have massive differences in their core structure. Activ Care Standard is specifically designed for senior citizens. However, Health Ensure Family Plan is quite basic. It offers little protection and it’s a generic policy that anybody could pick off the shelf. So in many ways, you’re comparing apples and oranges here.

And finally, any comparison is ultimately futile without considering the use case. Who are you buying this policy for? You, your family, your parents?

That’s something you’ll need to answer before using this guide. So with that introduction out of the way, we can get to comparing the actual policies themselves.


Let’s start with Activ Care Standard. The product comes from Aditya Birla’s stable:

The company only began operations in the year 2016 as a subsidiary of Aditya Birla Capital Ltd., which in turn happens to be a joint venture between the famed Aditya Birla Group and MMI Holdings (South Africa).

While the company boasts a claim settlement ratio of 95% along with a network of more than 11,000+ hospitals, do remember they’ve only been in the market for a few years now. So they don’t have an extensive track record.


Health Ensure Family Plan meanwhile comes from Bajaj Allianz’s stable:

Founded in 2001, the company is a joint venture between Bajaj Finserv Limited (of the Bajaj Group) and Allianz SE, a German financial services corporation.

And while they may not be the biggest insurer out there, they do have a claim settlement ratio of 95%, with a network of more than 8,000 hospitals.

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Insurance Parameters

Recommended
Not Recommended
Network hospitals
11,000+
8,000+
Claim settlement ratio

(avg. of last 3 years)

95%
95%
Co-payment

20%

No

Room rent

Shared Room

Any Room

(up to 1% of sum insured)

Disease sub-limit

Yes

No

Pre existing diseases waiting

2 years

2 years

Pre/Post hospitalization

30/60 days

30/60 days

No claim bonus

10% per year

(up to 50%)

5% per year

(up to 25%)

Domiciliary
Ayush treatments
Restoration benefit

50% restoration

(once for different illness)

Health check-up
Once every 3 years
Maternity
Out Patient Department
Day care

Feature Comparison

coPay

Co payment

With a co-payment clause, the insurer will mandate that you pay a part of the bill. So if the bill adds up to Rs. 2,00,000 and the co-payment is set at 20% then you could be asked to pay Rs. 40,000 from the bill. In this case, however, Activ Care Standard imposes a mandatory co-payment of 20% . And Health Ensure Family Plan doesn’t impose a co-payment clause.

roomRent

Room rent

If the policy does impose room rent restrictions then the insurer may only let you stay in a room of a certain specification or impose a cap on the total room rent. If you were to breach either criterion then the insurance company may ask you to pay a portion of all the expenses you incurred while staying in the room. In this case, Activ Care Standard lets you stay in a shared room and nothing fancy whereas Health Ensure Family Plan only lets you stay in a room whose rent doesn’t exceed 1% of the sum insured. In effect, both policies impose restrictions on the kind of room you can pick.

diseaseSublimit

Sub limits

Some policies will tell you that they will cover all medical expenses up until the sum insured, but then impose caps on the total costs you can incur while dealing with a very specific list of diseases. We call these caps “Disease Wise Sub Limits.” In this case, Activ Care Standard imposes disease-wise sub-limits on null whereas Health Ensure Family Plan doesn’t impose a disease wise sub-limit.

ped

Waiting periods for pre-existing diseases

If you’re suffering from a lifestyle condition or if you’ve had surgery in the past, or if you’re dealing with an acute or chronic illness at the time of buying the policy, then the insurer may classify this as a pre-existing disease. And they may tell you that they will only cover these illnesses after some time. This cooling period is referred to as the Pre-existing-disease waiting period. In this case, Activ Care Standard imposes a 2 year waiting period on pre-existing diseases and Health Ensure Family Plan will similarly tell you to wait 2 years before making a claim related to your pre-existing diseases

prePost

Pre and post Hospitalization expenses

Most people aren’t hospitalized right off the bat. Instead, they’ll have to go through a whole series of diagnostic tests before hospitalization and take medication post-discharge. These costs are outlined as pre-hospitalization expenses and post-hospitalization expenses respectively. In this case, Activ Care Standard covers expenses incurred 30 days before hospitalization and expenses incurred 60 days post-hospitalization. Meanwhile, Health Ensure Family Plan covers expenses incurred 30 days before hospitalization and expenses incurred 60 after hospitalization, although there may be different sub-limits

ncb

No claim bonus

Some policies will tell you that they will incentivize you for not making a claim in any given year. And they offer such incentives by offering extra cover on top of the existing sum insured. This extra cover is categorized as a no-claim bonus. In this case, however, Activ Care Standard offers a no-claim bonus of 10% whereas Health Ensure Family Plan offers a no-claim bonus of 5%. And the no-claim bonus may be capped at different levels too.

domiciliary

Domiciliary

Imagine you are forced to treat yourself at home because you don’t find a hospital bed, or you have a chronic condition that prevents you from visiting one, then, insurers may choose to cover your treatment even if you’re hospitalized at home. And such costs are collectively categorized as domiciliary treatment costs. In this case, however, neither Activ Care Standard offers domiciliary cover nor does Health Ensure Family Plan

ayush

Ayush treatments

Most policies only cover treatments administered in a registered medical facility. However, on some occasions, you may want to pursue alternative treatments including homoeopathy, Ayurveda, Unani and Siddha. These treatments are collectively categorized as Ayush treatments. And in this case, Activ Care Standard covers Ayush procedures and Health Ensure Family Plan also extends coverage for Ayush treatments.

maternity

Maternity benefits

If you’re hospitalized during childbirth, then you may have to incur significant costs during delivery of your newborn, child care and other related matters during the course of the hospitalization. These costs are collectively termed maternity costs. And in this case, neither Activ Care Standard offers maternity cover nor does Health Ensure Family Plan.

opd

Out Patient Department (OPD)

Doctor visits and regular consultations aren’t usually covered by health insurance policies. They are categorized as Outpatient consultations (or OPD treatments) and patients have to bear the cost on their own. In this case, however, neither Activ Care Standard extends coverage for outpatient consultations, nor does Health Ensure Family Plan.

Final Conclusion

Since this isn’t a fair comparison, to begin with, we will only tell you this much. If you want something that’s affordable, you could go for Health Ensure Family Plan. However, if you are specifically looking to buy a policy for senior citizens, then it’s a no brainer, Activ Care Standard is your go-to option.

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